Insights into our work.
30+ B2B Tech offerings and companies strengthened in the last 18 months.
PMF-Engine: Position. Validate. Execute. All in one place.
The first sprint-ready product-market fit engine that works across teams. A community methodology built on digitised human expertise and executed by agentic AI. Execute tailored strategies within 4 weeks.
Built for leaders with a growth mindset.
Brings leadership teams together to execute in the right strategic direction.
Offering owners
CEOs · CPOs · BU leaders who own a B2B tech P&L
As the owner of the offering's P&L and strategy, I work with Venture Guidebook's facilitators to engineer strategic growth through PMF and execute quickly to stay one step ahead.
Investors & Board
VCs · PE · board members backing B2B tech
I backed an idea, and now I can use Venture Guidebook to stay ahead of the market. Their diagnosis, insights and actions give me peace of mind and a stronger portfolio.
Built on powerful tools
Your PMF-Engine | Integrated collaboration, expertise, and AI.
Notion
From entrepreneurs for entrepreneurs.
Meet the founders.
Christian Hug
20+ years across strategic initiatives, building products, and business models in enterprise, management consulting, and startups. I help digital ventures achieve customer-centricity and deliver impactful offerings.
Jürg Truniger
15+ years of leadership in founder-led B2B Tech, driving customer adoption, community engagement and scalable growth. Expert in strategic positioning and messaging and cross-functional alignment.
Lars Baumann
Founder of multiple companies, board member and delivering trusted IT services as the Managing Director of ACG Advisors. Expert in investor relations, business operations and cross-border business development.